Director of Social Media Job at Oneida Nation Enterprises
- Creates, curates, and manages social media content; including text, audio, visual and multimedia formats.
- Provides effective leadership and direction to the social media team.
- Monitors social media trends, including developments in design, applications, strategy, and innovation to stay relevant and effective.
- Creates comprehensive communications plans to boost brand image, increase customer engagement, and improve conversions.
- Tracks key performance metrics for social media campaigns to maximize results; report progress to stakeholders.
- Understands key issues to be considered when making decisions, and formulates strong recommendations based on experience and data.
- Works alongside both Communications and Marketing teams to ensure social strategies are integrated across all touchpoints.
Minimum Qualifications:
- At least 7 years of experience in social media strategy role, with 5 years in a leadership capacity and with a proven track record of success
- Previous experience in an advertising agency or PR firm or similar work environment
- Bachelor’s Degree in communications, marketing or related field
- Demonstrates in-depth knowledge of social media strategies and platform nuances across primary social channels – Facebook, Instagram, Twitter, LinkedIn – with working knowledge of YouTube, Pinterest, Snapchat and TikTok.
- Demonstrates excellent project management skills with the ability to manage multiple projects and staff, including freelancers and vendors.
- Superb written and verbal communication skills.
- An understanding of the creator economy and utilizing creators and influencers when necessary.
- Web3 knowledge preferred.
Position Type: On-site in Verona, NY or hybrid remote/telecommuting with 50% on-site presence.
Physical Requirements
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
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