Social Media Editor - North America Job at Time Out Australia
Location: New York
Department: Content
Reporting to: Head of Social, NA & UK
About the role
The Social Media Editor (North America) will create and manage brilliant, shareable content on a daily basis for all Time Out North America markets and their social platforms, with a focus on New York. Working closely with the Head of Social Media, the role will involve strategizing and implementing best practices for all Time Out Social platforms as well as daily scheduling across accounts, all while helping to produce a range of written, photo-driven and vertical video content.
Key Responsibilities
- Come up with a regular stream of brilliant, shareable content ideas in keeping with Time Out’s house style.
- Create and schedule posts for Facebook, Instagram, TikTok and Time Out’s other social channels.
- Brainstorm and help produce traffic-driving blog posts and feature content.
- Track, analyze and report on the performance of all social media initiatives,and share your insights with key stakeholders.
- Assist with Time Out’s video execution, brainstorming, filming and editing footage where required.
- Develop contacts with freelancers and bloggers through social channels to build a pipeline of guest contributors, both written and photography-based.
- Grow our network for social content syndication.
- Contribute digital content ideas in response to commercial briefs and work on their development and production as needed.
- Increase traffic from social channels.
- Increase the reach of our social channels.
- Increase the audience on our social channels through engaging content.
- Contribute to our video strategy.
- Create and develop content that fulfils the overall commercial and business requirements of Time Out Group.
- Maintain and develop strong internal and external working relationships, dealing professionally with colleagues across the Time Out group.
- Be an authority on the Time Out brand and competitors.
Skills & Experience
- 2+ years in a social media role at a digital media company. Experience leading a team preferred.
- Experience in creating engaging, shareable content.
- Experience of both promoting and generating content via social media.
- Experience in a digital production environment.
- Proven ability to work with the various tools of the trade e.g. content management systems, photo, video and audio editing software and a basic knowledge of HTML.
- Ability to shoot and edit video for digital platforms desirable.
- Ability to commission content for multiple platforms – not just copy, but images and audiovisual content.
- Awareness of key New York and major national events throughout the year.
- Proven ability to work effectively with editorial, marketing, commercial, design and technical teams.
- A track record in delivering content on time and to brief.
Personal Attributes
- Full of innovative, cross-platform content ideas.
- A keen advocate of TikTok, Instagram and other sharing platforms.
- Enthusiastic about emerging technologies.
- Able to juggle long and short-term deadlines in a dynamic working environment and have exceptional time and project management skills
- Aware of commercial imperatives, in particular driving transactional revenue.
- Able to communicate well with others verbally and in writing.
- Thorough and analytical with exemplary attention to detail.
- Confident and ambitious with a can-do attitude.
- Good planning and time management skills.
- Passionate advocate of Time Out products.
- Passionate about New York and the arts.
Miscellaneous
- Ad-hoc projects.
- Assisting in raising the profile of Time Out Limited.
- Ensure that the brand standards are met across all platforms.
- Promote the brand and its values at all opportunities.
- Any other reasonable requests from the Company Directors/CEO
About Time Out
What we look for in a candidate
Time Out is a company filled with individuals as diverse as the cities we live in and cover. At the same time there are common characteristics and values we all share. To join our team, you’ll want to…
- Be commercially astute
- Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence
- Think globally
- Have excellent communication and relationship building skills
- Have a high sense of ownership, urgency and drive
- Be a team player
About our culture
At Time Out Group we believe in diversity and equal opportunity for all people. We do not discriminate against external or internal candidates on the basis of age; disability; gender, gender reassignment; race; religion or belief; sexual orientation; marriage and civil partnership; pregnancy and maternity. We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all. We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business.
About Time Out Group plc
Time Out Group is a global media and hospitality business that inspires connection and joy by capturing the soul of the world’s greatest cities through its two divisions – Time Out Media and Time Out Market.
Time Out launched in London in 1968 with a magazine to help people discover the exciting new urban cultures that had started up all over the city. Today, Time Out’s professional journalists curate the best things to do, see and eat in 333 cities in 59 countries.
Time Out Market is the world’s first editorially curated food and cultural market, bringing a city’s best chefs, restaurateurs and unique cultural experiences together under one roof. From cooking classes with top chefs to installations from local artists and live entertainment, Time Out Market captures the soul of the city.
The first Time Out Market opened in 2014 in a historic market hall in Lisbon, quickly turning into the most popular destination in the city with 4.1m locals and tourists visiting in 2019. The success of Lisbon brought further expansion in North America, with Time Out Market opening in five major cities in 2019: Miami, New York, Boston, Chicago and Montreal. In 2021, Time Out Market expanded into the Middle East with Time Out Market Dubai, and more Time Out Market locations are in the pipeline including Porto, London, Prague, Japan and more.
Time Out Group was named International Brand of the Year 2021 in the Campaign Publishing Awards – awarding bravery, editorial innovation and forward thinking. While Time Out Market won the Most Innovative Food & Beverage Concept Award at the Global RLI (Retail & Leisure International) Awards 2021
Work perks
Competitive holiday / PTO allowance
Pension / 401K
Complimentary tickets to events and shows
Staff socials & happy hours
Employee Assistance programmes ❤
Cycle to work schemes
Perk Box, giving you access to over 4000 perks and discounts
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