Public Relations Manager, Big Thirst, Inc., Austin, Texas

Part-time, Remote

The Opportunity

Big Thirst is on the hunt for a creative, highly motivated person to join our team as a part-time Public Relations Manager to provide communications services for our beverage clients. We are a nimble group of creatives, PR people, digital media folks, and web designers who totally geek out about beverages. We have deep alcohol industry experience and expertise to connect our clients with consumers. Want to join us? This is a part-time contractor position, working at your own preferred location, and will report to the CEO of Big Thirst.

The Role

The PR Manager will play a key role in directly supporting clients. They will coordinate press announcements and media events, influencer/media relations, content creation, and media coverage reporting. Additionally, they maintain key documents including databases, calendars, and trackers.

The Successful Candidate Will:

• Provide strategic guidance and develop public relations plans to coordinate with the full marketing mix to achieve business results.
• Have strong writing skills, and the ability to craft and distribute communications materials including news releases, pitch emails, email newsletters, and other deliverables.
• Create and maintain media and influencer lists using the Muck Rack media relationship management tool.
• Develop and maintain relationships and frequently engage with journalists, influential bloggers, and influential social media personalities to generate national, trade, and local media coverage as well as social media testimonials, and handle routine media inquiries.
• Frequently develop creative story ideas to generate media coverage between news announcements and help our client brands stand out among their competitors.
• Regularly hold media interviews with journalists in key markets in person, and virtually to introduce the brands in top-tier publications.
• Schedule broadcast briefings for clients to appear on prominent TV and radio shows in priority markets.
• Coordinate events and promotions, as well as represent clients at events.
• Be a capable planner, skilled at managing multiple tasks simultaneously.
• Be meticulous in attention to detail, communications, and schedules, often under tight deadlines.
• Be able to function autonomously and effectively as part of a dispersed team working in various locations.
• Be a clear, candid, and succinct communicator.
• Have a solid grasp of the wine and spirits industry. Extra credit if you are clever, witty, and have previous experience working with alcohol brands.

Qualifications

We are looking for a team player who can deliver results and is prone to think creatively. The ideal candidate will demonstrate excellent written and oral communication skills, must be a self-starter, detailed-oriented, resourceful, and able to multi-task and prioritize under deadlines. Additional qualifications include:

• 4 to 6 years of PR or equivalent work experience, preferably in an agency.
• A proven track record of successful PR campaigns.
• Outstanding organizational and time management skills.
• Aptitude in presentation and public speaking.
• Must be willing to work some nights and some weekends.
• Must have the ability to travel to client sites.

Big Thirst Overview

Established in 2014, Big Thirstis a full-service sales and marketing company for spirits brands and distilleries to conveniently expand sales and ship products to consumers in 41 states with order fulfillment through a network of retailer partners. Big Thirst provides an integrated, three-tier compliant white-label e-commerce platform with shopping carts built into our clients’ websites to maintain the brand’s style throughout a transaction so consumers feel a direct connection with the brand. We track sales and marketing analytics with our Big Data dashboard to provide our clients with the richest customer data to improve marketing campaigns.

Our team of seasoned public relations, advertising, graphic design, web design, and digital media pros provides a combination of integrated marketing services and passion for the beverage industry we target. This mix of expertise and sincere appreciation for the brands we represent leads to campaigns that achieve business results.

Our mission: Accelerate sales of beverage alcohol for spirits brands and distilleries.

Our Vision: Help our clients grow by giving them access to new markets with an-e-commerce solution, marketing tools, and analytics to effectively sell to consumers and pave the way to profitable growth.

Company Benefits

• Part-Time contractor with full-time work opportunity
• Fully remote
• Competitive hourly rate dependent on experience
• Working with awesome craft spirits enthusiasts and brands

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.

Job Type: Part-time

Pay: $25.00 - $75.00 per hour

Benefits:

• Employee discount

Schedule:

• Choose your own hours

Work Location: Remote

Please Note :
epokagency.com is the go-to platform for job seekers looking for the best job postings from around the web. With a focus on quality, the platform guarantees that all job postings are from reliable sources and are up-to-date. It also offers a variety of tools to help users find the perfect job for them, such as searching by location and filtering by industry. Furthermore, epokagency.com provides helpful resources like resume tips and career advice to give job seekers an edge in their search. With its commitment to quality and user-friendliness, Site.com is the ideal place to find your next job.