Marketing Manager for Marine Systems (flexible location) Job at ABB

ABB Helsinki

Marketing Manager for Marine Systems (flexible location)

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.


In this role you will be responsible for maintaining and strengthening ABB Marine & Ports’ position as a leading supplier of Marine systems, including Electric Solutions and Automation & Control Solutions. You will be part of BL Marine Systems management team. The role is open globally, but location will be set in ABB Offices in US, Finland or Norway. The role is a temporary contract for parental leave.

This position reports to

Senior Vice President, Marketing & Communications, Marine & Ports

Your responsibilities

  • Align and optimize ABB Marine & Ports’ marketing and communications plans and budgets for BL Marine Systems globally, including all marine commercial vessels and Product Lines Electric Solu-tions and Automation & Control solutions
  • Develop and implement key messages, images, tools and marketing material
  • Develop and implement marketing communication campaigns and/or activities for product launches and promotions
  • Identify opportunities and develop content for media in cooperation with global communication manager
  • Manage conferences and customer events specifically for the Product Lines in collaboration with Regional Marketing professionals
  • Monitor and measure the effectiveness of marketing and communication initiatives
  • Responsible for internal communication activities for the Business Line, including townhalls
  • Ensure easy access to and internal awareness of messages, tools and activities for the product lines through internal communication channels and ensure all communications are consistent and comply with brand principles
  • Explore new and effective ways of communicating with target stakeholders

Your background

  • Bachelor's or higher degree in Marketing and Communication
  • 5-10 years’ professional work experience in marketing and communications roles, preferably in-ternational B2B environment
  • Experience from developing/implementing marketing and communication plans
  • Independent and self-starter. Able to manage multiple projects simultaneously and timely
  • Strong networker and communicator
  • Ability to translate technical features to commercial benefits
  • Excellent written and verbal communication in English
  • Marine & Ports industry knowledge is beneficial but not a requirement

More about us

ABB Marine & Ports supplies world-leading technologies that are driving the evolution of sustainable shipping. Electrical propulsion, data-driven decision support and integrated solutions for ship and shore from ABB are paving the way to a zero-emission marine industry, providing greater efficiency and reliability to shipowners, and preparing vessels to meet the demands of tomorrow. Our automation and electrical solutions are making port and terminal operations safer, greener and more productive. ABB Marine & Ports operates in 26 countries and has 2,000 employees. www.abb.com/marine We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com. Work model: hybrid #LI-hybrid




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