Creative Director Job at Eleven Experience

Eleven Experience New York, NY

Position Summary

Eleven is seeking an innovative and seasoned Creative Director to oversee creative development and

visual identity for multiple brands owned by Eleven Capital Management. The Creative Director will plan

and deliver a clear and consistent strategic vision that includes everything from logos to global

campaigns. This individual should be able to cast brand vision, lead brainstorms, form concepts, and

execute creative projects across multiple mediums and formats. This person will work with

multidisciplinary teams, including product development, sales and operations to execute on marketing

collateral to support the customer journey.

This individual should be able to think strategically across marketing mediums to bring experiential brands

to life, while creating consistency of presentation and message. They need to be commercially minded

while pushing creative boundaries. The ideal candidate will have a natural eye for design and a drive to

inspire dynamic ideas that connect with sophisticated, high-net-worth audiences. The director should

have experience as a graphic designer to also selectively support unique design efforts when needed.


Responsibilities:


Oversee brand identity, art direction and creative production for Eleven’s businesses.

Translate company strategy and product concepts into compelling creative.

Consistently evaluate customer experience and bring ideas to elevate brand presentation.

Lead development of creative standards and best practices.

Supervise a cross-functional team of graphic designers, copywriters, and freelancers. Define

priorities, review work, troubleshoot and provide concise feedback to team.

Conduct brainstorming sessions to develop innovative and actionable creative initiatives.

Create and oversee Corporate Identity Manual, Global Operations Standards Manual, and Copy

Style Guide.

Collaborate with Content Strategy team to identify asset gaps. Plan and execute photo and video

shoots to keep asset gallery of Eleven’s product fresh and dynamic.

Implement system for digital asset management for Eleven’s global use.

Analyze market trends, consumer needs, and the competitive landscape to keep Eleven’s brand

messaging and identity cutting edge and unique.

Oversee creative project timelines and budgets.

Other special projects as defined by the CMO.

Skills and Abilities:


Exceptional creative design and project management skills.

Outstanding leadership and organization skills, with experience leading creative talent.

Exceptional marketing communication skills with ability to provide concise feedback.

Keen attention to detail and commitment to customer service. Understanding of print and digital platforms (web, emails, social, ads, etc.) and how they work together to form a campaign.

Ability to prioritize multiple, demanding tasks simultaneously and with accuracy.

Education and Experience:


Bachelor’s degree in graphic design, advertising, fine arts or another creative field required.


7-10 years of related experience with 5+ years of creative direction / project management in

agency or corporate setting.

3+ years’ experience as a graphic designer.

Experience with copywriting, design, or production and developing new brand identities.

Experience creating integrated campaigns across all marketing channels from digital, social

media, paid media, mobile, but also understand offline and print.

Excellent working knowledge of software such as Photoshop, Illustrator, InDesign etc.

Experience of working in the travel/tourism or with a luxury brand a plus.

This job description is not designed to cover or contain a comprehensive listing of activities, duties or

responsibilities that are required by the employee.

About Eleven Capital Management

Eleven Capital Management is the direct private investment arm of Grassy Creek LLC, a first-generation

single-family office which owns multiple businesses in a variety of industries. Most notably, this includes

Eleven, an experiential travel company with luxury adventure lodges in remote and remarkable corners of

the world.

Eleven’s Marketing team is a shared services organization which supports the businesses owned and

operated by Eleven Capital Management, including:


 www.elevenexperience.com

 www.publichousecb.com

 www.irwinbrewingco.com

 www.threedaggers.co.uk

 www.elevencapitalmanagement.com

 www.elevensystems.com

 www.irwinguides.com

 www.tarentaise-tours.com

 www.elevenoffsets.org

 www.grassycreekfoundation.org




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