About Us:

At Watauga Humane Society, our number one priority is caring for the animals! As an open admission, no-kill shelter, we see roughly 1,600 animals each year from Watauga County. Our goal is to provide top notch care, exercise, and enrichment to keep each animal happy, healthy, and stimulated until their adoption day!

Job Summary:

The Communication Coordinator is responsible for projects related to successfully executing Watauga Humane Society communication plans. This role uses a creative approach to engage the community through a variety of communications tactics that are aligned with the Watauga Humane Society mission and brand.

Essential Duties & Responsibilities:

Social Media

• Manages all Watauga Humane Society social media accounts
• Must be comfortable and confident working in Meta Business Suite for Instagram and Facebook, and be confident creating content for TikTok
• Strong eye for photography and videography with the ability to take great photographs and shoot short video that can be optimized for TikTik or Instagram reels
• Must Be able to work in conjunction with board/staff recommendations to create content and build out social media campaigns, yet also must be confident working independently
• Monitors and builds online relationships through social media platforms
• Works to expand support base by regularly posting and engaging with people online
• Monitors analytics and creates reports detailing the successes and failure of communications campaigns and strategies
• Stays up to date on industry trends and makes recommendations for adjustments to communications and strategies and practices
• Ensures consistent messaging across platforms

Email

• Must be confident with or willing to learn how to work with Constant Contact for email and communications
• Design digital newsletters and other digital assets for email marketing and/or communications campaigns

Traditional Marketing

• Design traditional marketing materials such as flyers and print newsletters
• Distribute print marketing materials within the local community

Other Communications

• Update and edit website copy
• Write press releases
• Coordinate interviews with press

Approximately 75% of time in this position will be spent on social media communications with the other 25% split on email, traditional marketing, and other forms of communication.

Availability:

The ideal candidate should have weekly flexibility and availability to occasionally work weekends. This is a hybrid position with the ability to work some from home, but a local candidate is preferred as there will be times when you will need to be in our physical location.

Qualifications:

• 2+ years of experience in a communications or marketing role preferred but not reuired; willing to train the right candidate
• Excels in time management, organizational skills and ability to meet deadlines
• Exceptional writing and interpersonal communication skills
• Ability to work both independently and as part of a team, must be self-motivated
• Exceptional photography/videography skills
• Some experience with graphic software programs, like Canva, and capable of creating visually compelling presentations and graphic designs
• Knowledge of email marketing software such as Constant Contact or a similar program

To be considered for this position, please submit a resume and letter of interest.

Job Type: Part-time

Pay: $15.00 - $18.00 per hour

Benefits:

• Flexible schedule

Schedule:

• Self-determined schedule
• Weekend availability

Ability to commute/relocate:

• Boone, NC 28607: Reliably commute or planning to relocate before starting work (Required)

Work Location: Hybrid remote in Boone, NC 28607

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